A more cost-effective way to conduct market research is to do it yourself




A single shot of 15 mls of Espresso coffee should be sweet and aromatic, covered with deep russet coloured crema both smooth and even.

Fill the basket of your group handle or portafilter evenly with a little more coffee than it holds (approx 7 grams) and smooth back and forth with your finger to fill any holes. Using a tamper pack the coffee down into the basket of the group handle and polish the surface with a final twist of the wrist to a smooth even finish. This will produce a puck of coffee that allows the water to evenly permeate through the coffee and extract the appropriate amount of oil from the grind.
Running a little water through the group head before inserting the portafilter to stabilise the temperature is another little insider secret. Depending on your machine you may have a pre-infusion option that wets the coffee puck prior to applying the pressurised water and helps to achieve that perfect pour we are all striving to achieve. The extraction time should be 25-30 seconds and the flow should resemble warm honey with constant colour dropping in a steady pour. Stop the extraction if the colour of the pour begins to lighten.

You have now have produced, in your new coffee machine, a wonderful espresso shot, the basis of all the classic coffee drinks and are well on the way to the perfect espresso.

View the large range of new and pre-loved coffee machine from Coffee Machine Solutions in Queensland, Australia. Coffee Machine Solutions services and sells a range of quality coffee machines for the domestic, commercial and corporate sectors.
Our showroom and service centre is conveniently located close to the Brisbane CBD in leafy Kelvin Grove and all are welcome.

We strive to provide an enjoyable coffee experience for all whether it's a specialist machine service or guidance and training in your coffee machine selection. Ask our sales department for a quote if your preferred machine is not featured on our site.

If you can afford it, hire a market research firm to survey employees, customers, and other people who will be using your vending machines and determine their wants and needs. For many people, particularly business owners who are just starting out, the cost of doing this can be prohibitive.

A more cost-effective way to conduct market research is to do it yourself. You can pass out surveys at your vending locations or purchase database software to make it easier to conduct surveys over the phone or by mail. People like filling out surveys if there is something extra in it for them, so consider offering a free product to the first 10 people that complete the survey.

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